Top 5 Pension Plans in Kenya (2025 Guide): Securing Your Future
Planning for retirement is no longer a luxury—it’s a necessity, particularly in Kenya. With rising living costs, evolving family support structures, and increasing life expectancy, securing your financial future requires proactive measures. While the National Social Security Fund (NSSF) provides a baseline, private pension plans offer enhanced returns, tax advantages, and greater flexibility. In this comprehensive guide, we’ll explore top pension providers in Kenya, their features, and how to select the best plan to safeguard your retirement.
Key Takeaways
- Private pension plans offer better returns and tax benefits than NSSF alone
- Early saving benefits from compound interest, potentially growing a Ksh 10,000 monthly contribution to Ksh 38 million over 35 years
- Top providers include Old Mutual, Britam, APA Life, Madison, and GA Insurance
- Contributions up to Ksh 20,000 monthly are tax-deductible
- Compare returns, fees, flexibility, and governance when choosing a pension plan
- Step by Step Insurance partners with leading providers to offer customized retirement solutions
Table of Contents
- Why Retirement Planning Matters in Kenya
- Key Factors to Compare Pension Plans
- Top Pension Plans in Kenya (2025): Provider Highlights
- Comparison of the Best Pension Plans
- How Step by Step Partners With Pension Providers
- How to Start a Pension Plan in Kenya
- Tax Benefits of Pension Plans
- Common Mistakes to Avoid
- FAQs About Pension Plans in Kenya
Why Retirement Planning Matters in Kenya
Kenya faces demographic and economic shifts that underscore the urgency of retirement planning. Here are critical points to consider:
- Aging Population: Kenya’s population is aging, increasing the dependency ratio and straining social security systems.
- Inflation: At a current rate of 6.8%, inflation erodes the purchasing power of savings over time.
- NSSF Limitations: NSSF provides limited payouts. As per a report, the maximum payout can reach Ksh 1,080,000 but this lump sum often falls short of retirees’ long-term needs.
- Rising Healthcare Costs: Healthcare expenses tend to increase with age.
- Economic Uncertainties: Job security and economic stability can’t be guaranteed, making personal savings essential.
Private pension plans, regulated by the Retirement Benefits Authority (RBA), offer numerous advantages:
- Compound Interest Growth: Early savings benefit significantly from compounding. For instance, saving Ksh 10,000 per month with a 10% annual return could grow to approximately Ksh 38 million over 35 years.
- Tax Benefits: Contributions are tax-deductible up to Ksh 20,000 per month (Ksh 240,000 annually).
- Flexibility: Adjust contribution amounts, make lump-sum additions, and potentially access funds for emergencies.
Key Factors to Compare Pension Plans
1. Returns and Investment Options
Providers invest funds in various assets, including stocks, bonds, and real estate.
- Old Mutual: Known for diversified portfolios with historical returns surpassing 10%. They offer segregated and guaranteed options.
- APA Life: Guarantees a minimum 4% return, with bonus yields.
Investment strategies vary, impacting potential returns and risk levels.
2. Fees and Charges
Understand all associated fees. These include:
- Management Fees: Usually a percentage of the fund’s value.
- Administration Fees: Charged for managing accounts and providing statements.
- Withdrawal Penalties: Fees for accessing funds before retirement age.
Provider | Annual Fees | Withdrawal Penalties |
---|---|---|
Old Mutual | 1.25% | None |
Britam | 1.5% | 5% for early exit (depending on plan) |
Madison | 1.3% | None |
3. Flexibility
Flexibility is crucial to accommodate life changes:
- Contribution Frequency: Providers typically offer monthly, quarterly, or lump-sum contributions.
- Early Access: Some plans allow partial withdrawals for specific needs. APA Life permits members to use up to 60% of their savings as mortgage collateral.
- Portability: Can you transfer your pension if you change jobs?
4. Regulation and Governance
All legitimate pension providers must be approved and regulated by the RBA. This ensures:
- Fund Security: Adherence to investment guidelines that protect members’ savings.
- Transparency: Regular reporting and disclosure of fees, performance, and governance.
Top Pension Plans in Kenya (2025): Provider Highlights
1. Old Mutual Individual Pension Plan
Old Mutual offers an Individual Pension Plan (IPP) designed for personal savings towards retirement.
Key Features:
- Flexibility: Adjust contributions based on your preferences.
- Tax Benefits: Contributions are tax-exempt up to set limits.
- No Penalties for Withdrawal: Access up to 60% for a mortgage loan.
- Consolidation: Consolidate pension benefits from various employers to maximize savings.
Benefits:
- Build a fund to achieve your dreams.
- Cover medical expenses.
- Invest NSSF Tier II contributions.
- High investment returns.
- Cost-efficient planning.
- Competent customer service.
- Prompt payment of claims.
- Free financial education.
- Access to a wide range of financial solutions.
- Flexible retirement plan options.
Fees: 1.25% annual fee of the funds under management.
Suitable for: Individuals aged 18 and above.
Tax-Deductible Contributions: Up to 30% of pensionable salary or a maximum of Kshs 20,000 per month.
2. Britam Retirement Plan
Britam offers flexible retirement plans designed to ensure a consistent source of income while maintaining your lifestyle.
Types of Plans:
- Pension Plan: One-third of the accumulated benefit is paid as a lump sum, with the remaining two-thirds paid as regular income for life.
- Provident Plan: The entire accumulated amount is paid as a single lump sum upon retirement.
Benefits:
- Exponential savings growth with interest.
- Retirement benefits paid according to the option selected.
3. APA Life Individual Pension Plan
APA Life’s Individual Pension Plan (IPP) is a long-term investment plan that helps build a sizeable retirement fund with competitive interest rates.
Why APA IPP?
- Guaranteed Returns: Member’s contributions and earnings are guaranteed against investment loss at a minimum of 4%.
- Bonus Returns: Offers bonus returns in addition to guaranteed interest.
- Risk-Free: Investments risk borne by APA.
- Flexibility: Flexible contributions and withdrawals.
- Mortgage Collateral: Use up to 60% of the fund as collateral for a mortgage.
- No Hidden Costs: Offers no costs of joining or administering the fund.
- Power of Compounding: APA has averaged 10% net investment returns over the last 10 years.
Example:
Current Age | Years of scheme membership | Monthly contribution | Accumulated contribution at retirement | APA projected average return | Retirement benefits at guaranteed returns (4%) | Retirement benefits average returns (10%) |
---|---|---|---|---|---|---|
25 | 35 | 1,000.00 | 420,000.00 | 10.00 % | 916,776 | 3,828,276 |
25 | 35 | 2,000.00 | 840,000.00 | 10.00 % | 1,833,553 | 7,656,553 |
25 | 35 | 4,000.00 | 1,680,000.00 | 10.00 % | 3,667,106 | 15,313,106 |
25 | 35 | 5,000.00 | 2,100,000.00 | 10.00 % | 4,583,883 | 19,141,383 |
25 | 35 | 6,000.00 | 2,520,000.00 | 10.00 % | 6,417,436 | 22,969,660 |
25 | 35 | 8,000.00 | 3,360,000.00 | 10.00 % | 7,334,213 | 30,626,213 |
25 | 35 | 10,000.00 | 4,200,000.00 | 10.00 % | 9,167,767 | 38,282,767 |
25 | 35 | 20,000.00 | 8,400,000.00 | 10.00 % | 18,335,534 | 76,565,534 |
Reporting: Members receive annual benefit statements.
Governance: Managed by a professional independent corporate board of trustees.
4. Madison Personal Pension Plan
Madison Insurance offers a Personal Pension Plan designed to provide retirement, savings, and investment benefits to individuals.
Key Features:
- Specially designed savings plan for retirement.
- Maximizes returns.
- Ideal for individuals and occupational schemes.
Declared Interest Rates:
- 2021: 11%
- 2020: 8%
- 2019: 10%
- 2018: 10%
- 2017: 10%
Premium Payment Modes:
- M-Pesa
- Cheque
- Bank Transfers
- Check-offs for regular contributions
Benefits:
- Ensures a decent standard of living in retirement.
- Contributions up to Kshs. 20,000.00 are tax deductible.
- Members can assign up to 60% of their benefits as security for mortgages.
- Upon death, accumulated funds are paid to beneficiaries immediately.
- Operates under the RBA act.
- Single lump sum contributions allowed.
- Option to buy annuity at retirement.
- Additional cover on life, critical illness, and last expense.
Enrollment:
- Fill a proposal form.
- Provide copies of ID and PIN.
- Pay initial contribution or provide transfer request letter.
5. GA Insurance Personal Pension Plan
GA Insurance’s Personal Pension Plan is a long-term investment designed to help you build a retirement fund.
Who Forms The Scheme? GA Life Assurance Limited established the scheme.
Who Can Join? Employed individuals, self-employed individuals, and SMEs/groups.
How to Join? By completing an application form.
Contributions: You contribute a fixed amount from your salary, and employers can also contribute.
Tax Benefits:
- Monthly contributions are not subjected to PAYE (up to Kshs. 20,000 per month).
- Employers can treat contributions as a tax-allowable expense.
Income from Contributions: Contributions are invested and earn income from the day they are received.
Guaranteed Returns: 100% capital guarantee, with a minimum guaranteed return of 4%.
Fund Value Statements: Members receive monthly statements showing their fund status.
Leaving Job/Moving Jobs:
- 100% of your contributions plus accrued interest is paid to you (less taxes).
- Employer’s contributions are locked until age 50 and can be left in the scheme, moved to a new employer’s scheme, or moved to an individual retirement plan.
Death Benefits: 100% of your contributions and employer’s contributions plus accrued interest is paid to the nominated beneficiary immediately (less taxes).
Incapacity Benefits: 100% of contributions and accrued interest is paid to you.
Early Retirement: You can retire at age 50 and take 1/3rd of the fund as cash, with the remaining 2/3rd converted into a monthly pension.
Comparison of the Best Pension Plans
Provider | Minimum Contribution | Returns | Unique Perks |
---|---|---|---|
Old Mutual | Ksh 1,000/month | 10% (historical) | Mortgage collateral, no withdrawal penalties, consolidation of funds, access to financial advice |
Britam | Ksh 2,000/month | 8–12% (historical) | Critical illness coverage (optional), variety of investment plans, flexible payment options |
APA Life | Ksh 1,000/month | 4% (guaranteed) + bonus | Mortgage collateral, no fees, guaranteed returns, high historical average returns |
Madison | Ksh 1,500/month | 5–11% (historical) | Early retirement option (at 50), additional insurance riders (life, critical illness), option to buy annuity, RBA-regulated |
GA Insurance | Ksh 5,000/month | 4% (guaranteed) + growth | 100% capital guarantee, monthly fund statements, employer tax benefits, ability to join as an individual or through employer, flexible investment options |
How Step by Step Partners With Pension Providers
At Step by Step Insurance, we’ve established strategic partnerships with Kenya’s leading pension providers to ensure you receive personalized retirement solutions tailored to your unique financial goals. Our independent advisory approach means we work for you, not the providers, giving you access to unbiased recommendations and preferential terms.
Personalized Assessment
Our certified financial advisors conduct comprehensive evaluations of your financial situation, retirement goals, and risk tolerance. This thorough assessment forms the foundation of our recommendations, ensuring the pension plan we suggest aligns perfectly with your long-term objectives.
Negotiated Benefits
Through our established relationships with Old Mutual, Britam, APA Life, Madison, and GA Insurance, we’ve negotiated exclusive benefits for our clients, including reduced management fees, waived administrative charges, and enhanced returns. These partnerships allow us to secure terms that aren’t available to individual applicants.
Streamlined Application Process
We simplify the enrollment process by handling the paperwork, documentation requirements, and coordination with providers. Our team manages the entire application journey, from initial submission to account setup, saving you time and eliminating bureaucratic hassles.
Ongoing Portfolio Management
Our partnership doesn’t end when your pension plan is established. We provide continuous oversight of your retirement portfolio, conducting regular performance reviews, suggesting adjustments when necessary, and keeping you informed about market trends that might impact your investments.
Multi-Provider Strategy
Unlike agents tied to a single provider, Step by Step can recommend pension plans from multiple companies, often creating diversified retirement strategies that combine the strengths of different providers. This approach maximizes returns while minimizing risk through strategic diversification.
Educational Resources
Our partnerships enable us to offer exclusive access to retirement planning workshops, financial literacy seminars, and specialized educational materials developed in collaboration with Kenya’s top pension providers. These resources empower you to make informed decisions about your financial future.
By leveraging our strong relationships with Kenya’s premier pension providers, Step by Step Insurance creates customized retirement solutions that maximize returns, minimize fees, and align perfectly with your financial goals. Our independent advisory approach ensures you receive unbiased recommendations focused solely on securing your financial future.
Schedule Your Free Retirement ConsultationHow to Start a Pension Plan in Kenya
- Assess Your Retirement Goals: Estimate your future living expenses, desired lifestyle, and potential healthcare costs. Aim to save 10-30% of your current income.
- Compare Providers: Utilize the comparison table above and conduct thorough research on each provider.
- Enroll: Complete the application form. You’ll typically need your ID, PIN, and initial contribution.
- Set Up Payments: Automate contributions via M-Pesa, bank transfers, or salary deductions.
- Review Performance Annually: Stay informed about your fund’s performance and make adjustments as needed.
Tax Benefits of Pension Plans
Pension plans in Kenya offer significant tax advantages:
- Contributions: Tax-deductible up to Ksh 20,000 per month (Ksh 240,000 annually), reducing your taxable income.
- Investment Growth: Investment returns within the fund are tax-free.
- Withdrawals: Taxed as follows:
- Lump-sum withdrawals: Subject to taxation based on prevailing tax laws.
- Annuities (regular monthly payments): May be structured to minimize tax liability.
Common Mistakes to Avoid
- Delaying Enrollment: Starting early is critical. The power of compounding means that the earlier you begin, the more your retirement savings will grow.
- Ignoring Fees: High fees can erode your returns over time. Always factor in management, administration, and transaction fees.

Top Money Market Funds in Kenya 2025: Comparing the Best Providers
In today’s dynamic financial landscape, Money Market Funds (MMFs) have become a popular choice for Kenyans seeking stable returns with minimal risk. They serve as an attractive alternative to traditional savings accounts, offering higher yields alongside excellent liquidity. This guide provides a comprehensive look at Kenya’s top Money Market Fund providers in 2025, based on updated performance metrics.
Key Takeaway
MMFs can be a game-changer for both new and experienced investors, providing short-term security, potential higher returns than bank savings, and the flexibility of accessing your funds when needed.
Table of Contents
Understanding Money Market Funds
Money Market Funds are relatively low-risk investment vehicles that focus on short-term, interest-bearing assets. Examples include:
- Treasury bills
- Fixed deposits
- Short-term bonds
- Commercial paper
- Corporate instruments
They’re ideal for investors aiming for:
- Capital preservation
- Regular monthly income
- Easy access to funds
- Returns above inflation rates
For a practical way to see potential returns, check out our Money Market Funds Calculator in Kenya .

Our Ranking Criteria
We evaluated each MMF on:
- Historical returns and performance
- Minimum investment requirements
- Accessibility and digital platforms
- Management fees and other costs
- Additional features and benefits
- Assets under management
- Customer service and withdrawal process
If you’re unsure about picking the right fund, consider reading how to choose the best money market fund in Kenya for more detailed insights.
Top Money Market Fund Providers in Kenya (2025)
Below are the top MMFs, arranged by current annual rate (highest to lowest). Note that these rates fluctuate daily as per fund managers and business daily, the data provided in the image is as of March 28th, 2025.
Provider | Annual Rate (%) | Net Return (%) | Features | Best For |
---|---|---|---|---|
Gulfcap Money Market Fund | 16.25% | 13.81% | Top performer, Daily interest accrual. | High-yield seekers with a high-risk tolerance |
Cytonn Money Market Fund | 15.09% | 12.83% | Offers competitive returns, known for strong investment strategies. | Investors looking for reliable performance and solid reputation |
Etica Money Market Fund | 14.40% | 12.24% | Consistently delivers strong returns. | Investors prioritizing consistent growth and stability |
ArvoCap Money Market Fund | 14.00% | 11.90% | Strong performance, reputable fund manager, good risk management. | Investors seeking steady growth with managed risk |
Kuza Money Market Fund | 13.96% | 11.87% | Known for stable returns and reliable fund management. | Investors seeking a balanced approach to risk and return |
Lofty Corban Money Market Fund | 13.83% | 11.76% | Solid performance track record. | Investors who appreciate fund consistency |
Orient Money Market Fund | 13.43% | 11.42% | Consistent yields, transparent fund operations. | Safety-conscious investors |
Ndovu Money Market Fund | 13.10% | 11.14% | Consistent returns and reliable fund management. | Investors seeking a balanced approach to risk and return |
Enwealth Money Market Fund | 12.74% | 10.83% | Competitive yields, transparent fund operations. | Safety-conscious investors |
Old Mutual Money Market Fund | 12.74% | 10.83% | Wide range of investment options; well-regulated, provides digital access, collateral loan facility and flexible contributions. Offers zero or low entry fees and low risk profile. | New investors, min KES 1,000 |
Britam Money Market Fund | 12.58% | 10.69% | Seamless mobile integration, quick withdrawals, user-friendly platform. Daily compounding. | Mobile-first users, min KES 1,000 |
Apollo Money Market Fund | 12.41% | 10.55% | Offers competitive returns and is known for its brand presence and digital integration. | Mid-range investors, min KES 3,000 |
Madison Money Market Fund | 12.21% | 10.38% | Known for strong track record with transparent reporting. Offers professional oversight and diversified portfolio. | Return-focused, min KES 5,000 |
Nabo Money Market Fund | 12.20% | 10.37% | Known for stable returns and reliable fund management. | Investors seeking a balanced approach to risk and return |
Dry Associates Money Market Fund | 12.11% | 10.29% | Offers competitive yields and is known for its transparent fund operations. | Safety-conscious investors |
Jubilee Money Market Fund | 12.09% | 10.28% | Offers potential tax-efficient structures and invests in high-quality instruments. Known for conservative approach and strong brand. | Trusted provider, min KES 5,000 |
Sanlam Money Market Fund | 11.90% | 10.12% | Competitive returns, Strong institutional backing and robust risk management; Established presence. | Balance-seeking investors, min KES 2,500 |
I&M Money Market Fund | 11.88% | 10.10% | Consistent yields, transparent fund operations. | Safety-conscious investors |
Faulu Money Market Fund | 11.88% | 10.10% | Solid performance track record and provides a good option for investors. | Investors who appreciate fund consistency |
Gen Africa Money Market Fund | 11.58% | 9.84% | Consistent yields, transparent fund operations. | Safety-conscious investors |
Co-op Money Market Fund | 11.43% | 9.72% | Consistent yields, transparent fund operations. | Safety-conscious investors |
ICEA Money Market Fund | 11.23% | 9.55% | Offers the lowest minimum investment (KES 500) and provides an advanced digital platform with goal-tracking features. | First-time investors, min KES 500 |
Absa Money Market Fund | 11.17% | 9.49% | Competitive yields, transparent fund operations. | Safety-conscious investors |
CIC Money Market Fund | 11.15% | 9.48% | Highest returns, Strong track record with professional management, transparent reporting, and well-diversified portfolio; Return-focused investors. | Return-focused investors, min KES 5,000 |
Gencap Money Market Fund | 11.00% | 9.35% | Consistent yields, transparent fund operations. | Safety-conscious investors |
KCB Money Market Fund | 10.88% | 9.25% | Known for transparency. | Investors seeking stability and a trusted financial institution |
Mali Money Market Fund | 10.80% | 9.18% | Steady performance, transparent fund operations. | Conservative investors looking for stable returns |
African Alliance Money Market Fund | 10.66% | 9.06% | Provides a balance between risk and return with reliable performance. | Risk-averse investors who seek steady growth |
Mayfair Money Market Fund | 9.66% | 8.21% | Offers unique investment options and is tailored for specific financial goals. | Goal-oriented investors who appreciate personalized solutions |
Stanbic Money Market Fund | 8.06% | 6.85% | Stable and reliable, strong risk management framework. | Investors prioritizing capital preservation |
Ziidi Money Market Fund | 7.45% | 6.33% | Convenient access through mobile platform. | Tech-savvy investors who value ease of use |
Equity Money Market Fund | 5.90% | 5.02% | Stable and low-risk, part of a well-established banking group. | Conservative investors looking for a secure investment |
Key Market Insights
Kenya’s Money Market Fund rates range from 12.40% to 16.25% for local currency (KES) offerings. Some providers also feature USD-denominated options, though these typically yield lower percentages.
- Gulfcap Money Market Fund currently offers the highest rate.
- Several providers have embraced digital platforms and mobile integration.
- Competition has led to improved withdrawal processes and additional features.
- Minimum investments vary from KES 500 to KES 5,000.
When choosing a Money Market Fund, consider your investment goals, preferred currency, digital requirements, and minimum deposit. Each provider has unique strengths, so align your choice with your personal objectives and comfort level.
For more insights on Kenya’s growing MMF sector, read Money Market Funds Boom in Kenya: Investors Earning Up to 16% .
Why These Rankings Matter
Investment Accessibility
- Lower minimum investments make certain funds more approachable.
- Digital platforms simplify deposits, tracking, and withdrawals.
Performance Metrics
- Consistent returns above benchmarks indicate good management.
- Historical data offers insights into fund stability.
Customer Experience
- Efficient withdrawal processes matter for liquidity.
- Strong customer service supports smoother operations.
Value-Added Services
- Additional features like loan collateral, mobile apps, or multiple currency options can enhance convenience.
Investment Strategy Recommendations
For New Investors
- Consider Old Mutual or ICEA for low entry barriers.
- Automate monthly contributions and use digital platforms for easy management.
For Experienced Investors
- Gulfcap, Cytonn and Etica stand out for high returns.
- Diversify across multiple providers to balance risk.
- Look into potential tax benefits (e.g., Jubilee).
For Institutional Investors
- Gulfcap and Cytonn for robust risk management, strong institutional backing and consistent yield and diversify across multiple providers to balance risk.
- Consider Old Mutual for corporate solutions.
If you’d like to learn about new entrants like Safaricom’s fund, see how to register for Safaricom’s Ziidi Money Market Fund .
Factors to Consider When Choosing a Money Market Fund
Performance Metrics
- Historical returns and consistency
- Benchmark comparisons
- Risk-adjusted performance
Accessibility
- Minimum investment amounts
- Flexible top-up options
- Withdrawal process and digital platform availability
Costs and Fees
- Management fees
- Entry or exit fees
- Potential hidden charges
Fund Management
- Experience of fund managers
- Risk management practices
- Regulatory compliance and corporate governance
Investment Strategy Tips
Short-Term Goals
- Emergency funds
- School fees planning
- Working capital for a business
- Home improvement projects
Risk Management
- Diversify across different providers
- Monitor returns regularly
- Stay aware of changing market conditions
- Maintain adequate liquidity
Conclusion
Kenya’s Money Market Funds present diverse opportunities for a wide range of investors. Whether you prioritize high returns, low minimum deposits, or advanced digital features, there’s an MMF that can suit your needs. Gulfcap Money Market Fund currently tops the list in terms of annual rate, but providers like Cytonn, Etica Sanlam, Britam, Apollo, and Old Mutual also offer compelling benefits, especially for digital-savvy users or first-time investors.
Remember that past performance does not guarantee future returns. Regularly review your investment strategy, consult financial advisors if necessary, and examine fund fact sheets before committing your money. If you’re ready to start with as little as KES 500, explore these funds today and take the first step toward securing your financial future.
Disclaimer: Money Market Fund rates are subject to change according to the fund managers and business daily. The rates above are valid as of March 28th 2025.
We are investment advisors, dedicated to helping you choose the best MMF that fits your needs. However, all investments carry risk. Always conduct your own due diligence or consult a licensed professional.